online marketing

Turning Disappointment into Growth

October 14, 2009

As I’ve posted in the past, I get daily notifications of my “Daily Challenge” – little snippets, sayings, quotes, ideas that keep me grounded and remind me that it’s not all about me.  Sometimes these little challenges strike a personal note, and sometimes they hit me professionally.  Today’s challenge can apply both personally and professionally. [...]

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Web Traffic or Online Sales – which one matters more?

July 22, 2009

Good Morning my internet friends!   It’s time to stop and talk about the importance of growing your website traffic versus the importance of improving your site content to increase conversions (Yet Again). If you are the proud owner of a new website – and by new I mean less than 18 months old – [...]

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Where does your website tell you to go?

June 19, 2009

How many guys are out there searching on Google for cool and unique ways to propose marriage to their girlfriend?   How about this idea?  Plan a dinner or a summer picnic, barbeque – whatever, and order a carved watermelon centerpiece for your table that is hand-carved with the message “Will You Marry Me?” on [...]

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Marketing Your Website: The Rudy Factor

April 1, 2009

This past weekend I watched the movie Rudy, a true story set in the 1960′s about the life of Daniel “Rudy” Ruettiger and how hardwork and perseverance has it rewards.  This story has been on my mind these past several days.   Rudy sets off to accomplish the goal of getting into Notre Dame and [...]

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Does Your Website Have Static Cling?

March 25, 2009

What is Bounce Rate: It is the percentage of users who are exiting your site upon landing on a single page and not continuing to any other pages during that site visit. If a user hits your home page and leaves without digging into your site content that is considered a “bounce”. This rule applies [...]

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