internet marketing

Content Marketing Infographic from Marketo.

November 8, 2011

Content Marketing is a valuable addition to any marketing strategy. Companies are working harder to produce more and better content to publish online on a regular basis. Small business often don’t have the time and resources to allocate to producing content for this type of marketing, but there are small firms out there that can help. Get yourself partnered with a small business marketing services agency to get your content strategy moving.

Read the full article →

Are you tracking content downloads?

May 10, 2010

A simple concepts, and a bit of review…  Chances are, you’ve placed some content on your web site or blog and made it available for your users to download.  If that is the case, I’m guessing you believe your content to be useful to your audience (and it probably is). Wouldn’t it be helpful to [...]

Read the full article →

Another way to use Facebook’s Static FBML App

March 12, 2010

The Static FBML application on Facebook gave me a way to provide customized content to my Facebook fan page visitors. While this application does have some limitations, I was able to use the functionality of adding a new FBML Box on my customers page to custom craft the list of links I wanted to present.

Read the full article →

Getting Started with Google Analytics Annotations

March 4, 2010

The basics of creating Google Analytics Annotations and why you might want to use them when monitoring your web traffic/trends.

Read the full article →

Adding Vertical Response Opt-In Forms to Facebook Pages

February 12, 2010

Adding Vertical Response Email Opt In forms to your Facebook page… the how to.

Read the full article →

Installing Analytics Code on Blogger

February 9, 2010

Here’s a quick an easy “how to” on adding Google Analytics tracking code to your blogger site. First – if you have  a main web site for your business that your blog is supporting – hopefully you already have an Analytics account set up for tracking your site traffic. Assuming that’s the case you will [...]

Read the full article →

My site traffic is down… you suck!

January 7, 2010

Title grab you did it?  That’s a common thing I am hearing from my customers coming off the holiday shopping season.  Well maybe not in those exact words, but here is what I am hearing starting off this new year… “My traffic is way down on my site, what is going on?”  or “You are [...]

Read the full article →

Add-This: A1-Webmarks (What is it?)

October 21, 2009

A1-Webmarks…. if you are like me, you’ve never heard of it before and just think – jeesh!  another site to have to worry about. So let’s check it out. At first glance I see that it was very recently added to Add-This (mid-late October of 2009).   They define as “Webmark” as follows: A webmark [...]

Read the full article →

Web Traffic or Online Sales – which one matters more?

July 22, 2009

Good Morning my internet friends!   It’s time to stop and talk about the importance of growing your website traffic versus the importance of improving your site content to increase conversions (Yet Again). If you are the proud owner of a new website – and by new I mean less than 18 months old – [...]

Read the full article →

Google Analytics – IP Filtering

July 16, 2009

Google Analytics Tip for this week.  Use the filter tools to exclude traffic from certain IP addresses to your Analytics reports to get a better (and more realistic) picture of your web site’s traffic. Here are few key things to remember when doing this, and some basic Google Analytics set up instructions. Filtering IP addresses [...]

Read the full article →