If you using images to attempt to engage new page fans, take the time to properly format them for maximum engagement. Here’s a cheat sheet for the top social media sites to get you started!
The Pages Feed is just like your news feed, only it filters out all the other noise and brings you only the updates from the Pages you have liked -whether it’s 10 pages or 340. To access your personal Pages Feed, all you have to do is click on the Pages Feed link on your home screen of Facebook (shown here at the right).
I’ve talked and talked about this both in offline discussions and on social media. If you are managing a community, you need a policy of what is acceptable content and what is not, and you need to stick to it. There are no favorites if you want a loyal customer base who will respect you [...]
This image has been floating around now for a week or so and is gaining popularity among social marketers as a great representation of what [we] do. This image is a visual representation of the digital marketing landscape these days. There are so many tools, sites, networks, communities, apps, blog platforms, measurement tools, and so on and so forth. How does one even know where to get started? Do you throw a dart at this thing to help you pick the first place you’ll go to get started?
I confess – I’ve been too “digital” – up until now. I’ve been thinking a lot this year about how I will do social media differently. How will I do social media differently in 2012? That is such a loaded question. What I’m realizing matters most, is the value I place on relationships. On quality – not quantity. I think many of us, as we jumped on the social bandwagon in the last several years have looked at numbers.
How many Twitter followers can I amass?
What’s the size of my network on LinkedIn?
How many people want to be my friend on Facebook?
Those same statements can be said about any of the social network sites. I’ve been really thinking about what I need to differently this year to really grow relationships that matter to me, and seek out new ones.
Ever notice when you click to share something on Facebook and it sometimes doesn’t display an image? Does that make you as crazy as it makes me? Or, sometimes it gives 20 thumbnails to choose from, but the one image you want to share is not one of the thumbnails you can choose from. Well… here’s my helpful tip of the week!
If you are website builder, and take social sharing seriously – take the time to select which image you want associated with a given page when sharing socially. Let’s review.
The following page is a gallery page of an Angry Birds Theme Cake (pretty slick cake too if you ask me!).
A few weeks back I put together a SlideShare deck on Facebook Application settings. As a marketer, I knew how Applications worked inside Facebook, and that by “allowing” them, you give access to certain areas of your Facebook Account.
There is so much hype these days about social media best practices. Some say it’s a waste of time, others say it’s just a bunch of noise. For those who believe either of those, you are entirely missing the point of social media. Print media and direct mail are most certainly not dead marketing channels, and brands are still sending messages through TV, radio spots, billboards, and paid online ads. What social does, is make your brand… well… social!
If you are a Twitter user in the Rochester, NY area, then you are what I would call a “Roc Peep.” That being said, there is a monthly lunch that takes place called “Roc Peeps Lunch” or known on Twitter as #RocPeepsLunch. This lunch group started just over a year ago. This past month – FourSquare saved our lunch from being cancelled. Thankfully we did not have to turn away any hungry tweeters!
What you need to know about meta data and how it affects sharing you content on social media sites like Twitter, Facebook and LinkedIn. Your Meta Title and Meta Descriptions are a key element of social sharing.